1. Get yourself a mentor
If you associate yourself with the right person at work who’s seen to be going places or already has a senior position, you will reap the benefits in terms of personal PR. Even if your organisation doesn’t have an official mentoring programme, you’ll be able to pick up valuable experience and expertise by having an influential figure on your side.
2. Volunteer to do local charity work
Another great way to boost your personal PR is to get involved in a local charity project on behalf of your company. For example if you take it upon yourself to help co-ordinate a clean-up project in the area near your company’s premises you will likely get positive media exposure for the business and an improvement in your profile within the company.
3. Prepare for your annual staff review
Staff reviews are an under-utilised opportunity for many employees looking to improve their personal PR. Your annual review is the one real chance you have to really sell your progress and achievements of the past year. It’s advisable to write down everything you feel you’ve accomplished and make sure you communicate your desire to get ahead in the company and back this up with a list of your actions.
4. Put yourself forward to lead a project
Your personal PR will increase greatly if you volunteer to head up a new project within your company. Often the management will have someone in mind but by being proactive and putting your own name forward you will stand a better chance of being successful for a current or future project.
5. Contribute to the company website or newsletter
If your writing skills are good then one way to get more exposure is to write articles for the company website or newsletter. This can help you portray yourself as an expert in your department and get your name in front of the people who matter.
6. Join a company-wide committee
Joining any kind of company committee will increase your personal profile with a wider range of colleagues and decision makers. Your personal PR will be enhanced by taking a role on the social committee, or any work related gathering that happens on a regular basis.
Committees are a great way to showcase your knowledge and abilities to management and people from other departments.
7. Go the extra mile
Sometimes people get ahead in companies and it’s not clear to others why. What people don’t often see is the extra hours and responsibility taken on by some colleagues which gets them noticed when a new opportunity arises.
Going the extra mile by arriving earlier, working later and winning any company awards is a sure-fire way to give your personal PR a lift.
8. Put forward your own ideas regularly
Showing your initiative is something your bosses will value and will help boost your personal PR. In many organisations employees just complain about a certain process or situation they’re unhappy with. If you can come up with ideas for a solution and reasons the company should implement it e.g. to save time and money, then your stock will increase.